One Shopify Metric Sparked a 40% Rally in This ETF

The Direxion Daily SHOP Bull 2X ETF (SHPU) rallied nearly 40% after Shopify (SHOP) reported better-than-expected Q2 fiscal 2026 results, driven by strong revenue and significant adoption of AI-powered commerce. Shopify's adjusted earnings of 42 cents per share and revenue of $3.58 billion surpassed estimates, leading to a 20% jump in its stock. This demonstrates how leveraged single-stock ETFs can amplify market reactions, though they also carry risks of significant losses during reversals.